We’ll be here for you!

Oliver Outdoor, a family-owned outdoor billboard advertising company, is based in Butler, Pennsylvania. Founded in 2001 by brothers Jerry and Jaymie Oliver, we work diligently every day to build long-term relationships with local and regional companies and to provide superior one-on-one customer service, quality outdoor advertising displays, attractable locations and affordable rates. The family proudly serves the community they grew up in and live in by helping local businesses grow and thrive.

As busy business owners themselves, Jerry and Jaymie understand the struggles other small business owners face. At Oliver Outdoor, we are proud to work with some of the largest national and regional advertising agencies, but also take great satisfaction in helping small, locally owned businesses find a voice.

In addition to a wide selection of high-visibility outdoor displays, we provide step-by-step design and production assistance to help bring your ad from the drawing board to the billboard. We’ll work hand-in-hand with you to develop a fantastic message and display it in locations that will get results.

Furthermore, whether you’re a new and growing local business or a national company looking for the best advertising venues in the area, Oliver Outdoor can meet your needs. Jerry, Jaymie, and our sales team work together to provide every one of our clients with professional, personalized service. With Oliver Outdoor you aren’t just a client, you’re part of the family.

Why Outdoor?

It’s the place to bee!

First of all, outdoor advertising is an effective and low-cost option for every marketing plan. Whether billboards stand alone or reinforce messages delivered through print, broadcast and other media, outdoor advertising enables businesses to reach a broad, captive audience 24-hours-a-day, 365-days-a-year.

The audience for outdoor is growing rapidly because a record number of vehicles are driving more miles than ever before.

As a result of modern technology changing the way consumers receive information, capturing people’s attention as they travel has become increasingly important. TiVo, satellite radio, iPods and mobile devices enable people to select or ignore ad content. There is virtually no way to miss or dilute the medium of outdoor advertising.

While thousands of satellite and cable TV channels, Internet sites, magazines, and newspapers have fragmented the audiences of other advertising media, outdoor has become an effective way to reach the whole population through round-the-clock exposure and repeated viewings.

Bee-lieve in the Benefits of Billboards!

  • Day or night, rain or shine, billboards convey your message
  • Billboards create a powerful visual impact that cannot be ignored
  • Consumers cannot turn off, tune out, or throw away billboards
  • Advertising on a billboard allows you to target areas for promoting your product
  • Outdoor advertising is an important source for informing travelers, commuters, and tourists

With the advent of printed vinyl coverings, the advertiser can also rely on a consistent photo-quality finish. It is not surprising that thousands of businesses used billboards to post their advertising messages last year.

Billboards are an important source for informing travelers, commuters, and tourists. Often the last advertisement viewed before the point-of-purchase, billboards are irreplaceable when giving directional aid to travelers and tourists. Therefore, billboards provide the tourist or traveler with immediate assistance when entering unfamiliar surroundings with the need to find lodging, food or fuel.

In addition, public opinion polls show that most Americans use billboards when traveling for immediate buying decisions. For example, in a recent study, nearly three-quarters of the customers for budget and economy hotels were influenced in their choice of lodging by directional outdoor advertising.

Billboard Advertising-The Process

We make it easy as can bee!

The Meet and Greet

First of all, we know that you’re busy running your business. Our team will come to you, at your convenience, to assess your needs and review outdoor advertising options. We’ll spend time getting to know you and your business. Our experienced staff will assist you in determining your target audience and recommend the best billboards. Our goal is to help you achieve your goals and make the most of your budget.

Message Development

You don’t need to have an advertising agency or dedicated marketing staff to be able to create a powerful outdoor campaign. We know what it takes to capture your audience’s attention and we’ll work side-by-side with you to develop copy that speaks to your existing customers and draws in new clients.

Graphic Design

From photography to layout, our professional staff will do whatever it takes to make sure your message is as polished and eye-catching as possible. We’ll supply digital proofs every step of the way. As a result, edits and approvals a quick and simple process for you.

Production

We’ll print your display with photo-quality finish on our durable vinyl coverings.  Then, we install the approved design on the board of your choice.

Follow-up

Finally, we distribute digital photographs of your new billboards as soon as they are posted. As an added bonus, we’ll display your message at www.oliveroutdoor.com to provide your business with added exposure at no additional cost to you!